The current stationery correction pen factory is not only selling stationery. Friends who have visited the stationery store must know that the types of stationery stores are quite rich. There are warm babies in winter, electric fans in summer, dolls, and small gifts. Many small commodities such as earphones, chargers, learning materials are what students need. The stationery correction pen factory caters to the current student market, especially when the school starts, which can be said to be the peak season of stationery stores.

A good stationery correction pen factory needs to do the following aspects:

The first is site selection. Site selection is very important for stationery correction pen factory, which determines the life or death of a store to a large extent, or whether the business is good or bad. According to the experience of most store managers, most of the student stationery shops with good business are concentrated around the school. In the town, most of them are concentrated on the prosperous street in each town.

The second is the product structure, the two main business directions of the stationery correction pen factory, students and office. That is, whether the consumer group is mainly for students or for various enterprises and institutions. This determines whether a store’s product structure is based on student supplies or office supplies.

Once again, the product is selected and the business scope needs to be purchased. However, with so many dazzling products, how to choose has become a big problem. Nowadays, the trend of branding is becoming more and more obvious when people consume. The same is true for operating stationery correction pen factory. There are well-known brand stationery in the store, then these brand fans will become potential consumer groups. Another advantage of running a brand is that these stationery brands will provide some shelf and image support. If the store has a prominent image of a well-known brand, it will naturally attract fans of these brands into the store for consumption. Branding has many advantages, but the price is generally higher. The subject’s store is close to a small town, and the consumption power in the town is generally weaker. Therefore, there should be goods suitable for low-consumption groups. At this time, some miscellaneous brand stationery needs to be added. The specific ratio needs to be explored by the shop owner in the operation.